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credit union

Prime Financial

Cudahy, WI · Est. 1923
B
Trust Grade
Strong
Score: 86/100

Prime Financial is a credit union based in Cudahy, Wisconsin, established in 1923, with $162 million in total assets serving 15,983 members. By Trust Grade it ranks 80th of 99 credit unions we track in Wisconsin. Its net worth ratio of 9.8% trails most similarly sized credit unions (28th percentile), versus a Wisconsin median of 12%. It was profitable over the most recent period, with a 0.44% return on assets. No consumer complaints against Prime Financial appear in the CFPB database over our analysis window — common for an institution of this size and a point in its favor.

Total assets
$162.0M
$100M–1B institution
Members
15,983
Shares & deposits
Net worth ratio
9.8%
Bottom 28% of $100M–1B peers · Wisconsin median 12%
Return on assets
0.4%
Bottom 33% of $100M–1B peers · Wisconsin median 0.86%
Rank in Wisconsin
#80
of 99 credit unions

How Prime Financial compares to Wisconsin peers

Net worth ratio
Bottom 28% of $100M–1B peers
Prime Financial
9.8%
Wisconsin median
12.0%
Higher capital ratio = stronger financial cushion
Return on assets
Bottom 33% of $100M–1B peers
Prime Financial
0.4%
Wisconsin median
0.9%
Higher ROA = more profitable relative to asset base

How we graded Prime Financial

The Trust Grade blends financial strength with complaint history. Full methodology →

Financial strength
86/100
Customer experience
n/a
Overall
B · 86
  • Well-capitalized (9.8% capital ratio)
  • Profitable (ROA 0.44%)
  • No CFPB complaints on record

Consumer complaints (CFPB)

No CFPB complaints are on file for Prime Financial over the analysis window. For a smaller institution this is common and counts in its favor.

Are deposits at Prime Financial insured?

Yes. Prime Financial is an NCUA-insured credit union. Deposits are federally insured up to $250,000per depositor, per ownership category — regardless of this institution's Trust Grade. The grade reflects financial strength and complaint history for comparison, not the safety of insured deposits.

Prime Financial: frequently asked questions

Is Prime Financial a good credit union?

Prime Financial earns a Bankzia Trust Grade of B (86/100, "Strong"), based on a financial-strength score of 86/100 (it has no CFPB complaints on record). Well-capitalized (9.8% capital ratio); Profitable (ROA 0.44%).

Is Prime Financial NCUA-insured?

Yes. Prime Financial is a NCUA-insured credit union. Deposits are protected up to the standard NCUA limit of $250,000 per depositor, per ownership category.

How big is Prime Financial?

Prime Financial holds $162 million in total assets, ranking 80th of 99 credit unions we track in Wisconsin. It serves 15,983 members.

Does Prime Financial have CFPB complaints?

No CFPB complaints against Prime Financial appear in our data over the analysis window, which is typical for a credit union of this size.

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Financial data from NCUA call reports; complaint data from the CFPB Consumer Complaint Database. Bankzia is an independent resource and is not affiliated with any government agency or financial institution. Figures are for general information, not financial advice.

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