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credit union

Heartland

Hutchinson, KS · Est. 1948
B
Trust Grade
Strong
Score: 87/100

Heartland is a credit union based in Hutchinson, Kansas, established in 1948, with $709 million in total assets serving 40,642 members. By Trust Grade it ranks 44th of 62 credit unions we track in Kansas. Its net worth ratio of 9.2% trails most similarly sized credit unions (17th percentile), versus a Kansas median of 13.2%. It was profitable over the most recent period, with a 1.45% return on assets. No consumer complaints against Heartland appear in the CFPB database over our analysis window — common for an institution of this size and a point in its favor.

Total assets
$708.6M
$100M–1B institution
Members
40,642
Shares & deposits
Net worth ratio
9.2%
Bottom 17% of $100M–1B peers · Kansas median 13.2%
Return on assets
1.4%
Top 12% of $100M–1B peers · Kansas median 0.68%
Rank in Kansas
#44
of 62 credit unions

How Heartland compares to Kansas peers

Net worth ratio
Bottom 17% of $100M–1B peers
Heartland
9.2%
Kansas median
13.2%
Higher capital ratio = stronger financial cushion
Return on assets
Top 12% of $100M–1B peers
Heartland
1.4%
Kansas median
0.7%
Higher ROA = more profitable relative to asset base

How we graded Heartland

The Trust Grade blends financial strength with complaint history. Full methodology →

Financial strength
87/100
Customer experience
n/a
Overall
B · 87
  • Well-capitalized (9.2% capital ratio)
  • Strongly profitable (ROA 1.45%)
  • No CFPB complaints on record

Consumer complaints (CFPB)

No CFPB complaints are on file for Heartland over the analysis window. For a smaller institution this is common and counts in its favor.

Are deposits at Heartland insured?

Yes. Heartland is an NCUA-insured credit union. Deposits are federally insured up to $250,000per depositor, per ownership category — regardless of this institution's Trust Grade. The grade reflects financial strength and complaint history for comparison, not the safety of insured deposits.

Heartland: frequently asked questions

Is Heartland a good credit union?

Heartland earns a Bankzia Trust Grade of B (87/100, "Strong"), based on a financial-strength score of 87/100 (it has no CFPB complaints on record). Well-capitalized (9.2% capital ratio); Strongly profitable (ROA 1.45%).

Is Heartland NCUA-insured?

Yes. Heartland is a NCUA-insured credit union. Deposits are protected up to the standard NCUA limit of $250,000 per depositor, per ownership category.

How big is Heartland?

Heartland holds $709 million in total assets, ranking 44th of 62 credit unions we track in Kansas. It serves 40,642 members.

Does Heartland have CFPB complaints?

No CFPB complaints against Heartland appear in our data over the analysis window, which is typical for a credit union of this size.

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Financial data from NCUA call reports; complaint data from the CFPB Consumer Complaint Database. Bankzia is an independent resource and is not affiliated with any government agency or financial institution. Figures are for general information, not financial advice.

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